To awaken the badass venturer in every person to live their own authentic, adventure-driven life with no regrets
Badass Ventures started with a simple realization
You only get one life, and it matters how you live it. Nobody wants to look back with regrets.
That's why we created an outdoor apparel brand - to awaken your inner badass before the adventures begins. We want to inspire you to chase down your own epic outdoor, nature-focused adventures. Because here's what we know: experiences beat stuff every time, and getting outdoors changes everything.
Our core belief: Badassery is a choice
This brand was born when Syanna went from chasing adventures across 30+ countries to feeling trapped by ordinary life, desperately missing the badass venturer she used to be. That moment of recognizing it was all a choice became the foundation for everything we do.
Our mission is to inspire outdoor adventure while preserving the wild places we explore.
We are committed to making a positive impact through three key areas:
- Environmental Stewardship through wilderness cleanup and restoration efforts
- Trail Maintenance for safe outdoor nature trail access
- Outdoor Education by partnering with organizations that teach outdoor skills and foster safe, confident wilderness exploration.
Our brand values
🔥 Authentic badassery
You only get one life—make it count. Everyone is unique and deserves to live a life of no regrets. We know that everyone's ideal badass venture may look different—so chase the adventures that ignite your own inner badass.
âš¡ Relentless growth
Never settle for ordinary. We believe that stepping outside our comfort zone is how we best learn, grow, and live an inspired life. This is the essence behind our mantra "Badassery is a Choice". We embrace badassery in all we do.
🌲 Embrace the wild
Adventure lives outside. Nature offers us something civilization can't—the chance to disconnect from the everyday grind and reconnect with who we really are. The wilderness doesn't just inspire; it transforms.
